Client: Grand Central Spirits
Design: Logo & pop-up shop look & feel
Made: During my employment at NOISE
Made in: 2017

I got to work on something really fun: the logo and visual identity for Grand Central Spirits, a pop-up liquor shop right inside Amsterdam Central Station. The shop sold both local and international bottles, each with its own amazing story.

The brand wanted the look & feel to be hip, modern, and a little bit cool, something that would catch the eye of travelers rushing through the station but also feel welcoming if you stopped by to explore.

The highlight of the store was definitely the interactive table, you could place a bottle on it and instantly see all the details about where it came from and how it was made. My design tied into that concept, making the whole experience feel cohesive and exciting.

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